The book entitled "Business Management: A New Paradigm (Volume - 6)" is edited by Dr. B. Subha.
The content of the book is as follows:
- Innovation and Entrepreneurship Relationship
- Entrepreneurship
- Portfolio Management and Asset Allocation
- Study on Participation of Management Students in the Stock Market
- Leveraging Digital HR and Marketing Focus for Sustainable Business Practices: A Radical Transformation
- Comparative Analysis of the Effects of Various Teaching Approaches on Student Achievement
- Unveiling Marketing Strategies of Pineapple Cultivators in Cachar District: An Analysis through McCarthy's Framework
- Knowledge Management for Industry Chain: A Descriptive Study