“The outbreak of COVID 19 pandemic has brought in changes in every walk of life-buying behaviour of the consumers, also the way products and services are marketed”. While the situation has led to economic slowdown, companies have refrained from allotting high advertising budgets, which could otherwise have done half the job of selling. I have done a keen observation of the market situation to understand and study the recent trends in packaging of services by thoroughly analysing the online content, in ‘Google scholar’ Newspapers, which revealed- those who have realised and made their online presence, if already was not there, have definitely survived through the crisis if not earned profits. Indeed, some organisations, concepts have emerged out of the situation to do the needful. Services have defined the ‘New Normal’ which could be way forward and predictably bring in a sea change even in the 7 P’ s. My deductions based on various observations, foresee continuation of these adaptation certainly in Health and Insurance sectors.