Agriculture in India has endured truncated crop productivity and penurious sustainability because of copious depletion of soil fertility. The gulf between nutrients extracted by plants and nutrients added by fertilizers results in tapered yield due to mineral paucity. It is requisite to bestow both macro and micronutrients to regale the needs of the crop. Indian soils undersupplied of nutrients like nitrogen and zinc CF is the option for schlep for multi-nutrient, tailored to meet the regional soil-crop specific needs. CF increases the plant growth and vivacity to meet the food security and safety of the country. Plants grown by CF develop good plant characters such as good root system, shoot system, nutritional characters, and also will get time to grow and mature properly. These are multi-nutrient carriers that expedite the supplication of the veritable range of plant nutrients in appropriate proportion to ensemble the specific requirements of a crop during its juncture of growth. These are eccentric and prime to use granulated fertilizers, formulated on empirical plant nutrition principles amalgamated with soil information. CF’s enhances nutrient use efficiency and are ultimately programmed to improve soil fertility. Hence, they fall under the category of environmentally friendly fertilizers. Customized fertilizers stimulate site-specific nutrient management with a panorama to economically attain the maximum fertilizer use efficiency of applied nutrients.