Agripreneurship is the entrepreneurial process taken up in agriculture or the allied sectors. It is the process of adopting new methods, processes, techniques in agriculture or the allied sectors of agriculture, for better output and economic earnings. Agripreneurship converts agricultural activity into an entrepreneurial activity. By adopting innovative ideas in agriculture and allied sectors an agripreneur who is an innovator, drives the changes in rural economy. Youth in the rural areas should choose agripreneurship for better employment and social status. Electronic Marketing, Cold Supply Chain and Advisory & Consultancy services provide immense scope and opportunity for the rural youth to function as agripreneur for agricultural development and prosperity. Electronic Marketing directly connects farmers with the customers and minimizes the role of middlemen in the supply chain. Cold supply chain integrates the whole supply chain for perishable products and minimizes the wastage at the production center, logistics and storage. Local and location specific consultation and advisory services are very much necessary for implementing contract and corporate farming at the field level. There is a wide gap existing between the agriculture and agribusiness and rural youth has the immense advantage for agripreneurship which would improve their livelihood and prosperity of rural India.